Taja Sevelle – Love Is Contagious

Released in 1988, “Love Is Contagious” was the breakthrough single by American singer Taja Sevelle and the title track from her debut album. Written by Sevelle and produced by Bennett (Prince), the song showcased a sophisticated fusion of pop, soul, funk and contemporary R&B. Prince’s involvement brought a distinctive Minneapolis sound to the recording, while Sevelle’s bright, expressive vocal gave the song its own identity and helped establish her as an exciting new artist.

The song presents love as an irresistible force that spreads from one person to another, creating a mood of optimism, attraction and emotional excitement. Sevelle delivers the lyrics with confidence and warmth, while the polished arrangement combines funky bass, crisp programmed drums, shimmering synthesisers and layered backing vocals. The infectious chorus provides the song’s central hook, while the rhythmic production gives it a sophisticated dance-pop feel that fitted comfortably alongside the contemporary soul and R&B dominating radio during the late 1980s.

“Love Is Contagious” became Taja Sevelle’s signature recording and remains the best-known song from her brief but intriguing recording career. In the UK, it became a notable chart success and introduced British audiences to her distinctive blend of funk, pop and soul. Although she would not achieve the same level of mainstream success again, the song has retained a loyal following among fans of Prince-associated music and late-1980s R&B. Today, it remains an infectious and stylish example of the sophisticated pop-soul sound of its era.

The song peaked at No. 07 in the UK singles chart on the 19th March 1988.